The 2022/28 Commercial Regulations governing the European Qualifiers, UEFA Nations League and friendly matches govern the rights, duties and responsibilities of all parties regarding the commercial rights.
Associations must obtain all necessary third party rights and consents that are required in order for them to comply with this chapter and, upon request, must supply UEFA free of charge with the necessary documentation (including any third party consents) required to allow UEFA to use and exploit its rights under these regulations.
The host associations shall ensure that, as a minimum, their ticketing terms and conditions for the matches stipulate that:
no person may conduct any promotional or commercial activity at the match stadium, without the prior written approval of UEFA;
tickets must not be used for any commercial purposes such as for promotion, advertising, use as a prize in a competition/sweepstake, or as part of a hospitality or travel package without the prior written approval of UEFA;
all people attending the match acknowledge that use may be made (free of charge) of their voice, image and/or likeness in still images and audio/visual transmissions relating to the match;
no person attending the match may, without UEFA’s prior written approval, record, transmit and/or exploit any sound, image, data, statistics and/or description of the match for any purpose other than for private use.